Job Title: Strategic Communications Intern

Job Description: We are seeking a passionate and driven Strategic Communications Intern to join our team at Heart of Missouri CASA. This internship offers a unique opportunity to make a meaningful impact by supporting our communications and marketing efforts aimed at raising awareness and support for our organization’s mission. The Strategic Communications Intern will play a key role in overseeing our social media marketing, producing electronic communications, coordinating advertising efforts, and supporting storytelling initiatives to showcase the impact of CASA.

About the non-profit: Court Appointed Special Advocates (CASA) ensure through the uncertainties, children who have been abused or neglected are heard and their needs remain a priority. There are many ways CASA volunteers assist children in the court and community. Being a CASA is a volunteer role and their consistent presence representing a child’s best interest makes a dramatic difference in the child’s life. 

Specific Duties:

1. Social Media Management:
   • Assist in managing and maintaining Heart of Missouri CASA’s social media marketing efforts.
   • Maintain a planning document for social media content and campaigns.
   • Create and schedule engaging content to be posted on various platforms including posts, stories, and reels to increase audience engagement and followership.
   • Monitor social media channels for inquiries and comments, and respond promptly, directing them to the appropriate CASA staff member.
2. Content Creation:
   • Produce electronic communications and marketing materials in Canva to support awareness efforts, including newsletters, email campaigns, and digital flyers.
   • Collaborate with team members to develop compelling content that effectively communicates CASA’s mission and initiatives.
   • Assist in collecting and compiling success stories, testimonials, and data to illustrate the outcomes and achievements of CASA’s programs and services.
   • Support efforts to demonstrate the impact of CASA through storytelling aimed at familiarizing external audiences with the work of CASA.

Optional opportunities based on intern interest and experience:

1. Advertising and Marketing Strategy Assistance:
   • Support the creation and optimization of advertising campaigns across digital and traditional channels.
   • Assist in monitoring ad performance metrics and making recommendations for optimization for our event marketing campaigns.
2. Research and Analysis:
   • Conduct research on industry trends, competitor activities, and audience preferences to inform communications and marketing strategies.
   • Help track and analyze key performance indicators (KPIs) for marketing and communications efforts.
   • Compile data and prepare reports to evaluate the effectiveness of campaigns and initiatives.

Qualifications:

• Currently enrolled in a Bachelor’s or Master’s degree program in Communications, Marketing, Advertising, Public Relations, or a related field.
• Strong written and verbal communication skills.
• Experience with social media management and content creation on Facebook, Instagram, and LinkedIn.
• Must have experience and confidence designing in Canva. 
• Familiarity with digital marketing tools and platforms.
• Creative thinking and problem-solving abilities.
• Ability to work independently when necessary and collaboratively in a team environment.
• Detail-oriented with excellent organizational skills.
• Passion for advocating for children’s rights and social justice issues is a plus.

Interested and want to apply? Email your resume to Marketing@homcasa.org

Note: This internship provides valuable hands-on experience in strategic communications, marketing, and advocacy within the nonprofit sector. While the above duties outline the primary responsibilities, there may be opportunities to engage in additional projects and tasks based on the intern’s interests and skill set.

Heart of Missouri CASA strives to have a diverse staff that represents our community. We particularly encourage people of color, people with lived foster care experience, and people connected to communities with limited economic opportunity to apply. If you think you’re a good fit for the position but aren’t sure you have all the skills and experience we’re looking for, we still strongly encourage you to apply.

Heart of Missouri CASA values inclusion, diversity, and equity, and does not discriminate on the basis of race, color, religion, gender, age, national origin, ancestry, sexual orientation, or disability.

Learn more about CASA here: https://www.homcasa.org/